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The Today Show: Must have Wearable Tech for Olympic Athletes
Press & Events

The Today Show: Must have Wearable Tech for Olympic Athletes

Wearable tech to upgrade your winter fashion wardrobe
Jan 12, 2024
Star power or strategic risk? How to navigate athlete partnerships in the social sports era
Press & Events

Star power or strategic risk? How to navigate athlete partnerships in the social sports era

Athlete and creator partnerships can drive measurable lift and cultural relevance, but they can also introduce concentration risk. We look...
Feb 28, 2026
Giving Amplified Launches With $1B in Donated Gift Cards for Charities
Press & Events

Giving Amplified Launches With $1B in Donated Gift Cards for Charities

An impact-focused coalition of business leaders and philanthropists launched Giving Amplified, a new initiative dedicated to connecting entrepreneurship with philanthropic...
Feb 28, 2026
Community Is the New Competitive Edge for Sports Marketing
Press & Events

Community Is the New Competitive Edge for Sports Marketing

Key takeaways Community-centric sports campaigns can create long-term value. Athletes can serve as strong messengers and advocates for brands. Brands...
Feb 12, 2026
Brands at the Super Bowl are considering women’s sports, women fans more than ever
Press & Events

Brands at the Super Bowl are considering women’s sports, women fans more than ever

How brands amplifying women’s sports and women fans are winning at the Super Bowl The Super Bowl is a sporting...
Feb 07, 2026
Regenerative tech firm DNA Vibe expands relationship with Parity
Press & Events

Regenerative tech firm DNA Vibe expands relationship with Parity

DNA Vibe, producer of regenerative light wearables, has expanded its strategic deal with marketing firm Parity. Parity’s network of 1,400 affiliate...
Feb 04, 2026
2023 Finalists and Winners
Press & Events

2023 Finalists and Winners

ACES Ejection Seat Collins Aerospace Collins Aerospace is the manufacturer of ACES Ejection Seats, a critical life-saving device for military...
Jan 20, 2026
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